Lee’s love affair with Jamaica runs deep. With over 30 years in the tourism industry—both as a
traveler and as a seasoned professional in sales and DMC operations with world-class brands like
The Ritz-Carlton—he has experienced the island from every angle. This unique perspective,
paired with his commitment to excellence, allows him to craft unforgettable experiences for his
clients.

For Lee, it’s not just about showing people Jamaica; it’s about immersing them in the island’s
true essence. Whether it’s leading guests to breathtaking hidden waterfalls, arranging exclusive
cultural encounters, or curating high-end group experiences that leave a lasting impact, he brings
passion and precision to every detail.

Deeply connected to the island’s music, food, and people, Lee is more than a guide—he’s an
ambassador of Jamaica’s beauty and spirit. His mission? To share the very best of the island with
those who seek something beyond the ordinary. For incentive groups, weddings/social gatherings, families and individual travelers, Soul of Jamaica is not just a tour—it’s an invitation to experience the island
like never before.